Don't get me wrong, I like NPR. I listen to All Things Considered, Fresh Air, even the goofy weekend quiz shows. But even for a boomer, NPR's tone is too often boring and overly didactic. I can only imagine what Lake Wobegon must sound like to a twenty year old.

But capture that demographic they eventually must. Alex Beam writes about one proposed solution for the transition, a show with a person's name: zach. It would be peppy and relevant, a Gen-X version of NPR.

Even if they get it right, it's still going to sound boring to twenty year olds. And by then they should be shooting for these guys.